The core idea drives the entire post – format, hook, and engagement strategy all flow from here.
Choose what this post should accomplish. This shapes the structure and tone.
Describe the main idea, news, or story you want to communicate. The more specific, the stronger the post.
Who should stop scrolling for this post? Select or type your ideal reader.
Optional URL to include. For better reach, the post will suggest placing the link in the first comment instead of the main body.